Growing your business using effective marketing strategies on the Meta Platform (Facebook, Instagram …), depends a lot on the Creatives you are using. For your Organic Strategy and Advertising on Meta - both.

Save Time, Money & Energy

If you are new to Meta Platforms or still not getting significant results from Meta (Organic or Paid) or not spending $10K+ monthly on ad, understand:

❌ What you don’t need

Costly camera, other photography equipments, studio quality production.
Costly Influencers.
Costly Creative Agencies.
Complicated professional design tools like Photoshop or Aftereffect etc.
Spending time & money learning complicated ways to create contents and creatives.
Hiring designers or video editors costing more than VAs.

https://x.com/theisaacmed/status/1868791690812932328?s=46&t=xg9gxPXmjqtpbG-w9gZu5Q

✅ What you need

https://x.com/binghott/status/1834292124243951835?s=46&t=xg9gxPXmjqtpbG-w9gZu5Q

A mobile phone with decent camera, basic lighting equipments (optional if you are starting), simple home studio setup (optional).
Collaborating with Customers & newer Creator for Contents in exchange of Free Products/Discounts.
Learning to use Instagram App to create Stories, Reels right within the app, making the most of the available features.
Learning to use simple mobile apps like VN, InShot etc for additional editing that can’t be done with Instagram Editor.
Learning to use simple design tool like Canva, CapCut to create professional Marketing Creatives from templates fast.
Having/teaching a Virtual Assistant (<$200/month) to help you with creating, editing, scheduling contents.

https://x.com/theszef/status/1834432046577451093?s=46&t=xg9gxPXmjqtpbG-w9gZu5Q

Ad Creatives Best Practices

As a Meta Partner Agency, let us share with you the Official Best Practices Meta is recommending this 2023:

Run a Mix of Static Images & Videos in the same campaign.
Run 15 Seconds or Less Vertical Videos (grab attention in the First 3 Seconds, design for sound off), with Advantage+ Placements.
Enable Standard Enhancement with Advantage+ Creatives.
Run Mobile Shot User Generated Content-Inspired Videos as Ads to appeal to audience as organic contents.
Adding motion using simple animations.
Keep an eye on the latest best practices.
Test and find what works best for your brand.