Bigger your brand, more money you are spending & making, higher impact Customer Support can have on your Top-line & Bottom-line.
Fair or unfair, unless you understand modern customer’s expectations (specially in terms of Customer Support), you’ll eventually lose to your competitors or Amazon or competitors on Amazon.
Understanding and deploying necessary measures, on the other hand, can give you a real competitive edge over your competitors.
🤖 Real-time Instant Answers (AI & Chatbots)
Today’s customers want instant answer.
Is that unreasonable? No.
Getting instant answers to common pre-sale
and after-sale
queries, is a very reasonable expectation, when they can be served easily using AI & automation
. e.g.